Author name: dewhite379

Episode #4: 7 Digital Marketing Concepts that Will Matter the Most for the Next 12 Months

The world of digital marketing is constantly evolving. In this episode I offer 7 concepts that business owners can capitalize on this year when it comes to developing their marketing strategy.  If content is king, then short form video content is the queen. Quality content (rather than quantity) is crucial, as are collaboration opportunities, podcasting, …

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Episode #3: How to Build a Marketing Strategy Amid Fears of a Recession

Are you ready to build a winning marketing strategy — even if it’s in the middle of a recession (or just fears around an impending recession)? While it may feel like a recession, what with a dozen eggs costing upwards of $8 now, that’s just inflation — and a recession may (or may not) be …

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Episode #1: 7 Questions to Ask to Craft an Effective Marketing Strategy

Welcome to Hashtags and Habits, a weekly podcast designed to make digital marketing simple for small to mid-sized businesses. I’m Danni White, your host, and today I’m talking about how to craft a marketing strategy that matters for your business and for your customers in 2023 and beyond. Are you targeting the right customers? What …

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