PART 2: Looking for ways to grow and engage your audience effectively? Dive into the latest podcast episode, where we share three powerful strategies to do just that! We delve into the importance of understanding your audien…
Looking for ways to grow and engage your audience effectively? Dive into the latest podcast episode, where we share three powerful strategies to do just that! We delve into the importance of understanding your audience, crea…
Struggling to hit the mark with your marketing efforts? Think it might be time to call in the professionals, but unsure of the when, why, and how? Tune into our latest podcast episode, where we unpack the signs that you need…
In this podcast episode, I dive into maximizing LinkedIn's potential for your professional growth and business success. I'll share actionable tips on improving your profile, expanding your network, engaging with content, and…
Motivation is a cop-out for discipline and consistent effort. It's easy to use a lack of motivation as an excuse for not doing what needs to be done. And this is why we start things and don't finish them, and we get so comfo…
In this episode, I talk about 4 more ways entrepreneurs and business owners can use artificial intelligence to their advantage to create content that matters and converts. (Listen to episode #18 for part 1 of this series). C…
In this episode, I talk about 4 ways entrepreneurs and business owners can use artificial intelligence to their advantage to create content that matters and converts. ChatGPT for Content Marketing Success releases July 31. P…
Many of us fear artificial intelligence (AI) when we shouldn't be -- especially as business owners. Now is the time to start exploring AI and AI tools and using them to run your business efficiently. In this episode, I share…
In this episode, we dive into the world of social media by breaking down the roles, responsibilities, similarities, and differences of a social media strategist, a social media manager, and a social media marketer. And I wil…
In episode #15, I delve deep into the intricacies, similarities, and differences in marketing and branding. Both might feel the same, but they have very clear differences. Let's discover how effective marketing can drive imm…
Listen in to my interview with Tim Fitzpatrick, CEO of Rialto Marketing. In this episode, we do a few rapid-fire questions (you will learn my "hidden talent"). We talked about some of the reasons businesses struggle to creat…
Listen in to my interview with Pepper Content host, Aditi Ramnath, as part of the Global Content Marketing Leaders 2023 report. In this episode, we talk about the evolution of content marketing, some of the best ways to set …
If you are still trying to figure out how to use ChatGPT in your business, this episode is for you. A companion tool for any business that is trying to create content in a world that already seems overloaded with massive amo…
Did you know that 55% of business owners are starting to create way more content and post more consistently on their various channels and platforms now than in the last decade? It is true. But content takes time and resource…
ChatGPT. We've all by now heard of it as the new kid on the block. But what does it really mean for small business owners? How can it be effectively used in your business? Will you now be able to create more and better conte…
Balancing creativity with results and revenue is no easy task. How do I know? Because I have struggled with this for so many of my professional years. As a connoisseur of ideas, there are too many things I can be working on …
Here are some reasons I am considering getting the Instagram blue check and why you probably should think about it too. Plus, who will be impacted by content engagement decreases if you decide the blue check is not for you? …
Hosting a podcast is fun, but being a guest on someone else's podcast is even more fun. In this episode, I am sharing my conversation with Sharron W. on her podcast "This Realm of Existence," which can be listened to on Appl…
If you’re having a heart attack, you’d want to see a cardiologist rather than a brain surgeon — am I right? Specializing in business , or ‘niching down ’, isn’t for every business, necessarily, but there are many benefits to…
Building a business is no easy task. Differentiating yourself from the competition can be even more challenging. Especially in an ever-evolving marketplace . By implementing my seven ways that you can differentiate yourself …
The world of digital marketing is constantly evolving . In this episode I offer 7 concepts that business owners can capitalize on this year when it comes to developing their marketing strategy. If content is king, then short…
Are you ready to build a winning marketing strategy — even if it's in the middle of a recession (or just fears around an impending recession)? While it may feel like a recession, what with a dozen eggs costing upwards of $8 …
Is email marketing still alive? Yes it is. Why you should be using it in your business is something I discuss on today’s episode of Hashtags and Habits. The best marketers know that email marketing still works and I have the…
Welcome to Hashtags and Habits, a weekly podcast designed to make digital marketing simple for small to mid-sized businesses. I’m Danni White, your host, and today I’m talking about how to craft a marketing strategy that mat…